Market sales data: CA and CO grow in 4Q19; vape drops off

U.S. cannabis markets are a varied bunch. Sales growth at 10% in one market might be solid, but in another it could signal decline.

Our partnership with Headset?gives us access to estimates of sales data broken down by state (California, Colorado, Nevada and Washington) and product, and that information provides a baseline for investors looking to understand trends in each market.

We have transformed the data to be useful and relevant to investors for market share, product exposure and trend analysis.

As companies start to report 4Q earnings, these market growth rates will provide context for those results to see if a company is gaining or losing share based on its geographic and product exposure. It can also point to opportunities for companies exposed to more rapidly growing markets or categories as well as risks for those exposed to slowing markets.

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